Täze Good to Great
Good to Great
Awtor: Jim Collins
Neşir ediji: HarperCollins
Barkody: 9780712676090
Dili: Iňlis
Kitap daşy: Gaty
Sahypa sany: 320
200.00 TMT

Jim Collins, bestselling author of Built to Last returns with Good to Great, a look at what it takes to succeed in business and how a good company can become a great one.

Can a good company become a great one? If so, how?After a five-year research project, Jim Collins concludes that good to great can and does happen. In this book, he uncovers the underlying variables that enable any type of organisation to make the leap from good to great while other organisations remain only good. Rigorously supported by evidence, his findings are surprising - at times even shocking - to the modern mind.Good to Great achieves a rare distinction- a management book full of vital ideas that reads as well as a fast-paced novel. It is widely regarded as one of the most important business books ever written. Rigorously supported by evidence, his findings are surprising - at times even shocking - to the modern mind.Good to Great achieves a rare distinction: a management book full of vital ideas that reads as well as a fast-paced novel.

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